top of page

DUMB WAYS TO DIE &

LIQUID DEATH

In the U.S., there is a lack of comprehensive safety initiatives that contribute to a culture of risk-taking behavior, particularly among youth, necessitating the introduction of an effective accident prevention campaign.

 

So let's bring the most successful accident prevention campaign, Dumb Ways to Die, to the United States. The campaign aims to educate, engage, and inspire audiences to be more mindful of their actions and surroundings.

 

We are bringing in other brands that are category leaders that possess existing equity in the US market to build our audience.For this extension, we will be focusing on how Liquid Death plugged into this campaign.

Team​

Jordan Reid

Ana Mazariegos

Katiana Martínez

Marian Hawit Rosmo

Screenshot 2024-03-14 181908.png
Screenshot 2024-03-14 181938.png
Screenshot 2024-03-14 181953.png
Screenshot 2024-03-14 182004.png
Screenshot 2024-03-14 182017.png
Screenshot 2024-03-14 182230.png
Screenshot 2024-03-14 182210.png
Screenshot 2024-03-14 182051.png
Screenshot 2024-03-14 182104.png
Screenshot 2024-03-14 182443.png
Screenshot 2024-03-14 182501.png
Screenshot 2024-03-14 182039.png
Screenshot 2024-03-14 182257.png
Screenshot 2024-03-14 182310.png
Screenshot 2024-03-14 182424.png
bottom of page